Lifeline Australia Christmas Campaign
Client Brief, 2020
Normal everyday Australians nationwide will gift their time this Christmas to help those in crisis delivering an essential Lifeline service. The season of Good Will pays homage to the incredible work of Lifeline’s Crisis Support volunteers who will give up their Christmas with loved ones to help Australians in crisis. Goodwill is needed more than ever this Christmas and so this year Lifeline is recognising volunteers through Good Will or Good Jill. I created illustrations of real-life Will and Jill to apply to various assets for both internal and external use.