Client Brief, 2020

 

Design, Illustration, Photography

 

Beggar is a new face to Hip Hop in Australia. Based in Sydney's Inner West, he has a memorable tone and personality to match. We have collaborated on both single artwork and a campaign shoot. The images were used across various mediums - social media, streaming services and publications. They needed to be punchy and a good representation of the charismatic artist. The artwork for 'Hold Your Tongue' brought to life the political issues Beggar was exploring. Angry, textured illustrations and a muted colour palette set the tone for the audience before they even clicked play. Supporting marketing content was released as part of the launch.